CALGARY — In its pursuit of personalized service (and April Fool’s laughs), WestJet has announced the replacement of all standard-issue food and beverage carts with what they call RALFH, the Robotic Automated Light Food Handler.

RALFH Provides “incredible guest service” using a powerful memory, a facial-recognition camera and an audio conveyance system that allows it to interact with guests while delivering food and beverage orders.

“With RALFH, the only thing we’ve changed is everything. As not only a Canadian-airline first, but a global-aviation first, RALFH is a demonstration of WestJet’s innovative thinking and dedication to guest experience,” said Richard Bartrem, WestJet Vice-President, Marketing Communications. ‘By using RALFH to order and distribute food and beverages, we have eliminated the need for our flight attendants to push a heavy cart up and down the aisle. We can’t wait for RALFH to start providing an entirely new and fun way to wine and dine our guests.”

To celebrate the ‘launch’ of RALFH, WestJet has announced its ‘No Foolin’ Just Savin’ Sale, which includes great savings on flights and vacation packages to select destinations in Canada, the U.S., Mexico, the Caribbean and Europe. One-way fares start at $99 total price on select routes within Canada, or savings up to $1,300 on select vacation packages.

To take advantage of the sale, clients must book before April 5, 2016 for travel from April 1-July 13, and Sept. 7-Oct. 31, 2016. Lowest fares can be found on Tuesdays and Wednesdays. Blackout dates apply from May 19-24, June 29-July 15 and Oct. 6-11. Advance purchase of 14 days required for travel within Canada, and seven days for travel to the U.S.

For more details visit westjet.com/sale.