MONTREAL — Transat has announced a partnership with Flash Forest, a Canadian aerial reforestation company, to help restore forests in Northern Quebec.
The initiative aims to plant an additional 29 hectares of forestin Assinica National Park, an area devastated by wildfires.
By 2025, Transat will support the planting of over 70,000 trees across 48 hectares, which will sequester nearly 29,411 tonnes of CO2 over the trees’ lifetimes.
“We began discussions with Flash Forest during last summer’s wildfire season. This partnership aligns with our values and our commitment to an environmentally responsible future,” said Julie Lamontagne, Transat’s Chief People, Corporate Responsibility, and Communications.
Flash Forest uses drone technology for precision planting in post-wildfire areas. Their seedpod technology enables planting at over 10 times the speed of traditional methods.
Flash Forest aims to plant one billion trees, advancing sustainable reforestation practices.
“Combining our reforestation technology with Transat’s global reach, we are restoring post-wildfire ecosystems at scale. This partnership highlights Transat’s commitment to sustainability,” said Bryce Jones, CEO, Flash Forest.
The Cree Nation of Oujé-Bougoumou, near Assinica National Park, is involved in the initiative. Flash Forest collaborates with Indigenous communities for seed collection and reforestation planning, ensuring the planting of appropriate species and promoting ecological diversity.
