TORONTO — Goway Travel is making it easier for travel advisors to book a group trip for 10 or more travellers.

The tour operator has launched Goway Groups Only’s ‘Journey to Success’ featuring four exclusive tools to make the group booking process more seamless. These include:

• A Groups Management Tool to aid in collating all required client details
• A Groups Marketing Toolkit featuring best practices, tips and tricks for marketing a group
• A Groups Marketing Coaching Session with a Goway Account Manager to review a marketing plan
• A five-part training video series on how to book group trips for 10 or more travellers

These exclusive tools are provided to travel advisors and group leaders when booking a group with Goway Groups Only, in addition to a ‘state-of-the-art email journey’ to help everyone stay on track when planning a group vacation.

“Our aim is to engage our clients throughout the lifetime of a group booking,” says Shirley Rourke, VP Groups Only. “We want to maximize everyone’s efforts to ensure maximized profits. We don’t want travel advisors and group leaders to just book a group. We want it to be a smooth process and to ensure a great return on their investment.”

When booking a group trip with Goway Groups Only, travel advisors can also earn rewards on their GowayPro Visa rewards card and a wild card stamp on the popular Passport to a Free FAM program. Group leaders can also qualify for free trips.

To learn more about Goway Groups Only, or to start planning a customized group trip for 10 or more travellers, visit Goway Groups Only’s website.