MONTREAL — Transat is helping its retail partners kick the Monday blues to the curb with today’s prize day announcement: every booking of a Transat product made today by midnight automatically earns agents a chance to win one of the first three trips for two people that will be drawn at random each month: one in Quebec, one in the Ontario-Atlantic region, and one in Western Canada.

Today’s prize draw trip is a one-week vacation for two, including Air Transat flights, to Majestic Mirage Punta Cana Beach Resort, Golf, Casino & Spa in the D.R., in a one-bedroom suite.

Agents don’t need to register anywhere or fill in any kind of entry ballot to take part. Contest entry is automatic as soon as a Transat flight, package or cruise is booked during the day.

In addition, the names of two other travel agents per region who have booked a Transat product today will be drawn at random. They will earn $30 in Bonbon rewards. The winners’ names will be announced in the coming days.

It just so happens that Feb. 13 is a milestone day for Transat. The company was formally incorporated on this date in 1987, when its three founders — Jean-Marc Eustache, Philippe Sureau and Lina De Cesare — laid the foundations for what was to become one of the world’s largest integrated tourism companies.

Transat will draw a total of 30 surprise trips this year — three each month from February to November — from among eligible travel agents in Canada. On one day each month, on a milestone date in Transat’s history, every booking they make will earn them one chance to win. Transat also has a variety of surprises and special activities planned throughout this 30th anniversary year, highlighting how far it has come and celebrating the future.