FORT LAUDERDALE — South African Airways’ (SAA), the national flag carrier of South Africa and Africa’s most awarded airline, has announced the tour dates for the Africa Showcase in 2015.

From Sept. 29 to Oct. 7, the annual educational travel trade show will visit Los Angeles, Dallas, Boston and, for the first time, Toronto.

The Africa Showcase is the largest travel trade event in North America featuring exclusively African suppliers that represent hotels, safari lodges, destination tourism organizations and other attractions that are popular with North American travellers. The show brings Africa travel specialists the latest trends on the region’s products and services, enabling those who participate to boost their sales to the increasingly popular destinations throughout Africa.

The Africa Showcase is hosted in collaboration with On Show Solutions, a South Africa based event organizer.

“We are proud to see the Africa Showcase getting bigger and more popular every year,” said Todd Neuman, Vice President Commercial for South African Airways in North America. “We are also very excited to bring our show and suppliers to the Canadian travel specialists for the first time. It is a strategic and growing market for SAA and we look forward to a very successful first edition.”

In addition to its traditional format, South African Airways and On Show Solutions will also introduce VIP buyer encounters. These dedicated sessions create an additional opportunity for top African travel specialists to meet suppliers through scheduled one-on-one appointments.

The Toronto event is scheduled for Oct. 7.