DENVER — Riverside Luxury Cruises says its new education platform and certification program aims to help traveladvisors gain expertise in the brand’s luxury offerings.
Certified advisors can also take advantage of special travel agent rates on FAMs, and those who complete the course by Jan. 31, 2025, will receive a US$25 Amazon gift card.
“Our unwavering commitment to our travel advisor partners is matched only by the unforgettable journey their clients will experience on a Riverside cruise,” said Jennifer Halboth, CEO, Riverside Collection Americas. “This program allows advisors to get quickly up to speed on Riverside’s offerings so they can feel confident selling our product. Short videos in each module allow them to go deeper, hearing from key crew members and taking virtual tours of the ships.”
The six-part, multimedia course is designed to work with all levels of advisor experience, whether new to river cruises or a seasoned pro.
The course includes an overview of the brand and the company’s history, a primer on the cruise destinations that Riverside visits, details on the onboard experience including culinary offerings and the high level of service, an introduction to the shore excursion program, booking procedures and proven marketing and sales strategies and techniques.
Short quizzes at the end of each module focus on the major points that make it easier to sell the cruises, “not simply trivia,” says Riverside.
Completing the course results in the agent becoming a certified Riverside specialist and gaining access to travel advisor rates for FAMs. Once agents start selling, they will begin earning the line’s 18% commission, paid monthly.