TORONTO — Unique Vacations Canada has announced one final Sandals Masterclass to meet popular demand.
Taking place on Nov. 20, 2024, the two-hour live session will be led by Lorna Richards, Unique Vacations Canada’s National Training Manager, who will share sales and marketing tactics and product updates that will help travel advisors increase their business with Sandals and Beaches Resorts.
Created by Unique Vacations Canada exclusively for Canadian travel advisors, the Masterclass series has been hugely popular, says Maureen Barnes-Smith, Vice President, Sales & Marketing Canada, Unique Vacations Canada.
“We’ve conducted 16 energetic Masterclass sessions between May and September of this year, but still Canadian advisors were asking for one more in advance of the upcoming winter season. We’re always happy to oblige and help equip them with key strategies designed to drive growth in their Sandals and Beaches business,” says Barnes-Smith.
The upcoming Masterclass will highlight the following:
- Discover how one Sandals booking can translate into multiple over the span of a client’s lifetime
- Learn how niche markets like Weddings and Groups equal growth
- How to maximize the seasonal direct flights from across Canada to various Caribbean islands that are home to Sandals and Beaches Resorts
Travel advisors who participate in a Sandals Masterclass can fulfill the educational component required to maintain or acquire Certified Sandals Specialist status, as well as earn four ACTA credits towards their Certified Travel Counsellor or Certified Travel Manager accreditation.
To register for the Sandals Masterclass, click here.
