TORONTO — Intrepid Travel has taken Toronto by storm with a massive advertising campaign that will keep the adventure tour operator front and centre for the next two months.

Identifying Toronto as one of its top three selling regions in North America, Intrepid, which opened its new office in the heart of the city, says travellers from Toronto are who it’s mainly looking to reach.

The eight-week campaign will include a dominating video presence in Yonge & Dundas Square spanning 400 feet of ad space, digital panels and bus shelter ads in Toronto’s highest trafficked areas that are estimated to reach three million Torontonians, as well as social, search and digital marketing that will drive traffic and reach more than 18 million adults across Canada.

For more information on Intrepid Travel go to www.intrepidtravel.com.