NEWTOWN SQUARE, PA — The new Impression at Zoëtry Paraiso de la Bonita Riviera Maya, a resort-within-a-resort concept with secluded oceanfront villas, is a first for the Zoëtry Collection of boutique wellness escapes.

The first guests arrived on Jan. 17. The nine Impression suites range from 832 to 2,027 square feet and can be booked individually, or entire villas are also available for those seeking the ultimate private getaway, says AMResorts.

All of the villas offer private access and luxury amenities, hand-selected furniture, art and décor, exclusive dining rooms and terraces offering sunset views. A plunge pool and outdoor shower complete the oasis experience in every room.

Guests staying in one of the seven Butler Suites within the original Zoëtry Paraiso de la Bonita property also have access to all the amenities available within Zoëtry Impression.

“Luxury travellers are craving individualized, transformative and on-demand experiences, and the new Impression will satisfy just that,” says Jan LaPointe, Vice President of Strategic Planning Retail Sales North America, AMRewards and Sales & Marketing for Canada. “Exclusive rooms, secluded beaches, butlers and chefs at their disposal will leave guests feeling a sense of wholeness and fulfillment through their travels, as though each moment was created just for them.”

In addition to two dedicated dining options – Umami, an Asian fusion restaurant and The Chef’s Table, a restaurant and show kitchen – exclusive to the nine Impression suites and for guests staying in the Zoëtry Paraiso Butler Suites, Impression guests will also have access to La Canoa and Restaurant Kaax at Zoëtry Paraiso de la Bonita. Private chefs round out the elevated culinary offerings.

In addition to Zoëtry Paraiso’s Endless Privileges, Impression will offer upgraded amenities including:

• Complimentary butler service
• The Chef’s Table with an option for custom menus from the Impression private chef
• Dedicated beach and sea water infinity pool for Impression guests only
• Upgraded amenities including Bvlgari bath items and Frette linens

Additional amenities include access to the resort’s Thalassotherapy Centre, Mayan Temazcal Ceremony, private marina and 48-foot catamaran offering sunset sailings.