LOS ANGELES — Fiji Airways has announced a new unbundled economy class fare concept that will provide passengers with more flexibility and choice.
Called ‘Fly Your Way,’ the new concept will go into effect on March 2, 2023 for Canada and the United States, and March 3, 2023 for the rest of the world.
Branded fares will offer customers the option to customize how they travel based on their needs with four categories offering a range of options. The four fare categories are Lite, Value, Comfort, and Plus.
All four categories include meals, beverages, inflight entertainment and a carry-on bag, with increasing value add-ons from Lite to Plus such as checked baggage, ticket change and cancellation flexibility, seat selection and boarding priority.
“Fly Your Way represents the best value for money for all guests, whether travelling light for a weekend getaway, or bringing the whole family for an annual holiday,” says Andre Viljoen, Managing Director and Chief Executive Officer of Fiji Airways. “Our customers have various needs when they travel, whether for business or leisure, and with this new concept we give them the ability to choose the product that best suits them.”
Viljoen adds that following extensive global market research, the airline is certain that the airline’s passengers will see the benefits.
“The results of the market research showed what our different customers expect and value most when travelling, and what they prefer more flexibility with, and that’s the approach we took when designing these categories,” he adds.
For more information about the branded fares go to https://www.fijiairways.com/fly-your-way.