LOS ANGELES — Uniworld’s newest travel advisor resources include complimentary access to social media marketing tool Rallio and comprehensive advisor toolkits.

“Our advisors are an essential part of the Uniworld family, and we’re dedicated to providing them with the best resources to support their success as we continue to grow together,” says Uniworld’s President and CEO, Ellen Bettridge.

Available to travel advisors free of charge, Rallio provides a range of Uniworld social media content that can be customized, scheduled and tracked using intuitive analytics. Travel advisors can connect their social media accounts and publish posts featuring Uniworld products, updates and brand highlights generated by Uniworld’s internal marketing team. The tool offers both manual and ‘set it and forget it’ automatic posting options, along with the flexibility to customize posts before they go live, serving as an all-in-one way for advisors to manage their social media presence. Rallio is available to connect to Facebook Business, Instagram Business, X, LinkedIn, TikTok, Google Business and Yelp accounts.

Uniworld’s travel advisor toolkits meanwhile have been designed as one-stop-shop resources designed to provide marketing materials, assets and sales strategies to support Uniworld campaigns and offers.

Each toolkit includes campaign or offer details, social media resources, direct mail pieces, flyers, PowerPoint slides and more. They also feature a new Selling Points PDF to help travel advisors identify the ideal clients for specific campaigns and include key talking points for presenting offers.

The first toolkit was officially launched for Uniworld’s ‘12 Days of Christmas’ event in December 2024 and the toolkit for Uniworld’s current ‘Sail Into Savings’ promotion is now live.

Bettridge adds that the launch of these two initiatives is the latest of Uniworld’s commitments to supporting the growth of its travel advisors. Uniworld also offers a Uniworld University online education program, in which participating advisors receive exclusive travel advisor rates, points towards CLIA’s Certification Program, a Preferred Specialist listing on the Uniworld website and a Uniworld Preferred Specialist badge for their e-mail signature.

Uniworld travel advisors can visit uniworld.rallio.com to set up their free Rallio accounts and link their social media accounts to begin scheduling posts. Travel advisors can access Uniworld’s current and future toolkits by reaching out to the Uniworld Sales Department at sales@uniworld.com or by connecting with their Uniworld Strategic Account Manager.