Avalon and ACTA to host second European River Cruise Summit

TORONTO — The countdown is on for Avalon Waterways’ second European River Cruise Summit, which will set sail in Budapest exclusively for travel advisors.

Taking place Oct. 28-Nov. 4, 2024, the summit – held in partnership with ACTA – will sail an eight-day Danube cruise aboard the Avalon Illumination. Participating advisors will be able to choose from a choice of Classic, Discovery and Active excursions throughout the voyage, as well as participate in workshops and special events onboard before disembarking in Vilshofen, Germany.

“The feedback from our 2023 European River Cruise Summit with Avalon Waterways was tremendous,” said Wendy Paradis, ACTA president. “We’re thrilled to have the opportunity to invite more advisors on board the fastest growing travel style in the industry, providing them a chance to see for themselves why river cruising provides them an incredible opportunity to enhance and grow their business.”

A host of leaders from both Avalon Waterways and ACTA will sail aboard the Avalon Illumination that week to spend time with travel advisors and lead presentations. Off the Suite Ship, advisors and their hosts will tailor the cruise to fit their interests, spending time in Budapest, Bratislava, Vienna, Krems, Melk, Linz, Salzburg, Cesky Krumlov and Passau before disembarking in Vilshofen. 

Onboard workshops scheduled during the week include the following:

  • A New Wave in Cruising: Set Sail with Avalon Waterways – Travel advisors will learn about the Avalon Waterways difference.
  • Jump Ship! Introducing River Cruising to Ocean Cruise Clients – Advisors will learn how to tailor the sales approach from oceans to rivers while addressing advantages as well as misconceptions.
  • Going Against the Stream: Delivering Every Way in the World to Tour the World – Shifting from the waters of Europe to on-land exploration, this workshop highlights the diverse touring styles of Globus and the opportunities to combine and bundle river cruises with tours.
  • Set Sail for Success: Groups & Profits, A Winning Combination – Advisors will gain valuable insights and proven strategies for effectively marketing and selling river cruises to groups while maximizing earning potential.
  • Stray the Course: Creating Content that Sells – Advisors will explore opportunities to develop content that work for them and their sales goals.
  • 2025 ACTA Membership Update: Enhance Your Skills and Grow Your Business – Advisors will learn about opportunities to increase their success and bottom line.
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