ETOBICOKE — Collette’s brand new Encompass campaign enjoyed a strong debut at a cross-Canada roadshow this month.
The tour operator introduced Encompass to 1,000+ travel advisors in 12 cities. The schedule included a get-together in Etobicoke earlier this week.
Agents heard all about the four Encompass tools, all designed to support advisors. They also joined Collette in celebrating the company’s 107th season of travel.
Collette’s self-service tools — MyCollette and the Travel Advisor Portal — are designed to enhance efficiency, while their learning tools — Collette University and the Travel Advisor Resource Guide — focus on building confidence in selling.
As Krystal Langenberg, Collette’s Head of Sales, Canada, told Travelweek: “We have here an enhanced booking platform that we’ve been working on for about two years. It’s not only a new online reservation booking engine for agents, it’s also going to be an online educational platform.”
Langenberg added: “Collette University’s modules are just a click away and they’re seven minutes in length. It’s very easy for agents to get their Collette certificate. They can even do it on their coffee break.”
Langenberg said travel advisors also now have the ability to order brochures for their clients directly, email them their Collette invoices and comparison shop all through the system.
NETWORKING & COCKTAILS
The events included networking over cocktails and canapés or a leisurely breakfast, a comprehensive overview of the new tools by a Collette representative, a sneak peek into new tours, and opportunities to work one-on-one with Collette team members.
In addition to the tools, each event launched the beginning of Collette’s 107th year of travel and the 15th anniversary of its Small Group Explorations product line.
“Events like these allow us to get direct feedback and have great conversations,” said Ron Lonsdale, Vice President of Collette. “By partnering with travel advisors, we’re able to develop and enhance tools that truly help them work more efficiently and sell with confidence.”
The Collette team is working on more courses and learning paths for Collette University and enhanced resources in the Travel Advisor Portal.
Agents can sign up for an account in Collette’s Travel Advisor Portal at gocollette.com/travel-advisors.
