TORONTO — Booking.com has announced that it will be opening a customer service call centre in Toronto this April, the company’s fourth in North America.

The new 53,355-square-foot facility will add hundreds of new jobs, says the company, and will provide 24/7 service to guests and accommodation partners through incoming calls, emails and messaging. Located at 70 University Avenue, it covers almost three floors and features a café/canteen with mini market, games room, bicycle storage, employee lounge areas and a kitchen.

“This is not your typical call centre environment. It will appeal to people seeking to work with an industry leader that supports an inclusive work environment for every employee,” said Robert Ahearn, Regional Director Customer, Service, Americas at Booking.com. “Our goal is to employ 600 people at this location in four to five years.”

Ahearn also noted that the company aims to hire over 200 individuals this year alone for various operational management roles, as well as front-line customer service executive positions.

Last November, Booking.com made news with the launch of a new agent-centric platform called ‘Booking.com for Travel Agents’. It enables agents to view and manage all customer reservations via a handy dashboard as well as review their earnings over time.