TORONTO — There’s more than meets the eye when it comes to Europe’s most popular holiday spots, which is why G Adventures has launched 15 new Active tours that show travellers an alternative side of mass-market destinations.

Based on three emerging post-pandemic travel trends, the new program reflects travellers’ desire to experience more active travel, to visit remote destinations and to reconnect with nature. New itineraries visit the Canary Islands, Ibiza and Andalucia in Spain, on the islands of Crete and Corfu as well as on mainland Greece, in Sicily and Piedmont in Italy, on Portugal’s Azores and Madeira islands, and in Cyprus, Greenland, Iceland and Slovenia.

To provide an added incentive to book now for travel later, during the month of March all trips in the ‘Active’ travel style, including those in this new collection, will be offered at 15% off with departures up to June 30, 2022.

Citing a recent G Adventures survey of Canadian travellers that found 25% of respondents said they intend to take an Active holiday and 38% expressing interest in reconnecting with nature on their next international trip, Sean Russo, national sales manager, says that the new Active tours cater to the changing tastes of travellers post-pandemic.

“This new program of tours provides alternatives for people looking to get more from their travel experience in terms of local experiences but also to give back with regards to their desire to ensure their dollars stay in the local community,” he says. “We can’t wait to show travellers a new side to these old favourites and to challenge what they thought they knew about these popular places.”

In addition to the 15% off offer, Russo adds that all Active tours make incredible private group travel experiences for people looking to get active with like-minded friends and family. “We encourage our agency partners to explore these options with their customers and to even consider the idea of hosting a life-changing trip themselves.”

Example itineraries in the new Active collection include the following:

• Hiking Ibiza: This six-day hiking tour is ideal for those wanting to tap into the island’s quieter, more bohemian side. Perfect on its own or as an add-on, this tour was priced from $1,199 per person and is now $1,019 per person for a six-day trip from Santa Eulària des Riu return.
• Trekking Eastern Iceland: This six-day hiking adventure explores the lesser-visited eastern side of Iceland and includes a stay in a guesthouse in a small Icelandic fishing village, farm-to-table meals and daily hikes. Previously priced from $2,359 per person, it’s now $2,005 per person for a six-day trip from Egilsstaðir.
• Walking Piedmont and the Barolo Wine Region: On this five-day culinary and active trip, guests will work up an appetite hiking through vineyards where they will enjoy wine tastings in family-run cellars and even visit the home of Nutella and the white truffle. Previously priced from $1,549 per person, it is now $1,317 per person for a five-day trip from Turin return.
• Hiking East Greenland: This active adventure avoids the western, more popular side of Greenland and instead takes guests to the lesser-inhabited eastern region of Ammassalik where they’ll journey by boat and foot to remote islands, past glaciers, through fjords and across mountains. Nights will be spend camping under the stars while days will be filled with challenging hikes and visits to small hunting villages. Previously priced from $3,199 per person, a five-day return trip from Kulusuk is now priced at $2,719 per person.

In line with all G Adventures’ tours, the new collection in Europe features the latest health and safety measures that are part of the company’s new ‘Travel with Confidence’ policy.