NEW YORK CITY — The Big Apple is seeing some big numbers. New York City will welcome an all-time record 60.3 million visitors by the end of 2016, surpassing the 60 million visitor milestone for the first time ever, and representing the seventh consecutive year of travel and tourism growth for the city.

The new figure is 600,000 visitors higher than the original forecast of 59.7 million announced earlier this year, and 1.8 million more visitors than last year’s revised year-end figure of 58.5 million.

To continue welcoming record visitation and boost winter travel in 2017, NYC & Company unveiled a new ‘Nonstop NYC’ program comprising several popular programs, including NYC Restaurant Week (Jan. 23 – Feb.10, 2017), NYC Broadway Week (Jan. 17 – Feb. 5, 2017), NYC Off-Broadway Week (Feb. 27 – March 12, 2017) and an all-new NYC Attractions Week. The organization is also expanding its ‘See Your City’, ‘See it for Yourself’ and Official NYC Family Ambassador campaigns to further encourage travel during the first quarter and beyond.

This year, domestic visitors from the U.S. will represent a forecasted 47.6 million visitors while travellers from international markets including Canada will comprise an estimated 12.65 million international visitors, both all-time highs. In 2017, NYC & Company is forecasting the city will welcome approximately 61.8 million visitors with 48.7 million domestic travelers and 13.1 million international visitors.

Hotel demand in the five boroughs has grown this year by 1.2 million, generating 34.9 million hotel room nights sold by year’s end, an all-time record. Home to more than 111,000 hotel rooms, the city is also expected to add 24,000 new hotel rooms by the end of 2019, reflecting the nation’s most robust hotel development pipeline.

During NYC & Company’s first-ever NYC Attractions Week, taking place Jan. 17 – Feb. 5, 2017, visitors and locals can receive two-for-one admission for tours, culture and performing arts at over 70 participants, including Circle Line Sightseeing Cruises, Museum of Modern Art – MoMA and more. See nycgo.com.