Brilliant Lady / Credit Virgin Voyages

Virgin Voyages unveils Annual Pass 2026 early

MIAMI — After debuting its 2025 Annual Pass in early December 2024, Virgin Voyages has unveiled its 2026 iteration early, giving travellers ample time to plan their future travels.

Back by popular demand and even more exciting than its predecessor, Virgin Voyages Annual Pass 2026 is priced at US$199,000 and includes the following:

  • A complimentary one-week stay on Necker Island, Virgin Group Founder Sir Richard Branson’s 74-acre retreat in the British Virgin Islands (valid during an individual stay week)
  • Roundtrip business-class flights and ferry transfers from anywhere in the continental U.S. to Necker Island
  • Daily opportunities to Shake for Champagne with Moët delivered anywhere on demand
  • Virgin Voyages’ signature red Yellow Leaf Hammock to take home
  • Special birthday upgrade to a RockStar Quarters suite (ie. Seriously Suite, Brilliant Suite, Sweet Aft Suite or Cheeky Corner Suite)
  • A $10,000 shopping spree in the High Street shops featuring renowned brands like Chanel, Louis Vuitton, Gucci, MAC and more
  • One curated and privately hosted Shore Thing every quarter (or four per year)
  • A beach, grove or poolside cabana at Virgin Voyages’ exclusive Beach Club in Bimini (limited to 10x per year)
  • Personalized RockStar robes

Annual Pass 2026 includes options to sail aboard the brand’s newest ship, Brilliant Lady, which is set to make its Alaskan debut in May 2026 from Seattle. It’s available on a first-come, first-served basis. Pass holders can select a start date of Jan. 1, Feb. 1, March 1 or April 1, and the pass will be valid for one year from the desired start date. Travellers must book between now and March 31, 2026.

Travel advisors, who Virgin Voyages refers to as ‘First Mates,’ who sell the Annual Pass will earn a commission of US$10,000. Annual Pass is not combinable with other offers or Bar Tab. Travellers will also earn Deep Blue Extras upon booking.

On the popularity of the Annual Pass, Nicole Huang, Virgin Voyages’ Senior Vice President of Sailor Experiences, said: “After Richard Branson went on ‘Good Morning America’ to talk about our Annual Pass, there was so much excitement and buzz. It’s truly an industry first and there were long queues to learn more. Our voyage planners shared feedback of ‘Sailors’ inquiring about 2026 now, so we thought, ‘why wait?’ and added a few elements to make the package a little ‘suite-r’.”

To book the Annual Pass, click here.

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