TORONTO — TICO’s new digital Registrant Toolkit aims to provide Ontario’s travel agents, travel agencies, online travel business and tour operators with shareable resources that speak to the value of booking with a TICO-registered business.
The resources can be found at tico.ca/toolkit.
Says TICO: “We know how busy travel professionals are and how it can be a challenge to find time to either write or source materials that are informative, relevant and credible. The resources TICO is providing are free and easy to share via email, printed copies, on company websites or social media accounts.”
These shareable tools include …
- Consumer protection overview PDF in 16 languages (can be attached to client emails or printed off for in-person sales)
- Logos
- Social media posts
- Blog posts
- Videos
All the resources speak to the consumer protection benefits of booking with a TICO registered company.
According to a recent survey, some 82% of Ontario consumers think it’s important that the travel agency or website they are booking with is regulated. Consumers expect to learn about the consumer protection available to them from the company they are booking with, says TICO President and CEO, Richard Smart.
“Enhancing consumer confidence will be a critical way for the travel industry recovery to move forward,” says Smart. “The shareable resources in the Registrant Toolkit speak to the knowledge, professionalism, experience and support that come with booking with a TICO-registered business and the added peace of-mind for consumers, especially during this recovery period.”
TICO is hosting a lunch-and-learn webinar on Tuesday, April 26, 2022, from 12 pm – 1 pm to demo the Registrant Toolkit and answer any questions. To register, click here.
